global lifestyle brand for gamers, razer, took to CES 2021 to launch project hazel — the world’s smartest and most socially-friendly face mask. the smart mask, which is still a concept, intends to help improve the convenience of daily wear while overcoming common social interaction challenges.
since the COVID-19 pandemic took us by surprise, razer has been proactively fighting it, converting its manufacturing facilities to produce certified medical masks. project hazel is the natural evolution of this initiative as it addresses not just the protective nature of the masks but also the environmental issues of disposable ones, while at the same time enhancing the features of a multi-use personal protective covering.
razer’s project hazel features a N95 medical-grade respirator that uses detachable and rechargeable active ventilators and smart pods that regulate airflow for optimal breathability. its high bacteria filtration efficiency (BFE) smart pods filter at least 95% of airborne particles and have a high fluid resistance. its clear, transparent design aids in social interaction, as those around you can view facial cues like a smile or a laugh and allow the hard hearing to lip-read. interior lights activate automatically in the dark, allowing wearers to express themselves clearly regardless of the lighting conditions.
in addition, because masks can also muffle voices, a new razer VoiceAmp technology (patent pending) uses a built-in microphone and amplifier to enhance the user’s speech for clear communication while staying safe in social situations. the silicon-lined smart mask delivers comfort with active air cooling and regulation, bringing in fresh air and venting out CO2. the result is an air-tight seal from its adjustable ear loops, permitting custom sizes for a secure fit that keeps from obstructing the mouth. for extra user entertainment and style, wearers can activate two customizable razer chroma™ RGB lighting zones offering 16.8 million colors and a suite of dynamic lighting effects.
‘razer acknowledges the uncertainty in the road ahead, and so it was our duty to help protect our community members and prepare them from invisible threats,’ min-liang tan, co-founder and CEO of razer comments. ‘the project hazel smart mask concept is intended to be functional, yet comfortable and useful for interacting with the world, while maintaining a sociable aesthetic.’